Workshop On DIGITAL MARKETING Image Gallery
The Digital Marketing session offered students a comprehensive overview of key strategies and tools in the dynamic landscape of online marketing. The session began with an exploration of the fundamental principles of digital marketing, emphasizing the shift from traditional to digital channels and the importance of an online presence. Students delved into various digital marketing channels, including social media, search engine optimization (SEO), email marketing, and content marketing. Practical insights were provided by the expert Prof. Maaz Saiyed on leveraging each channel effectively to enhance brand visibility, engage target audiences, and drive business growth. With a unique way of explaining the concepts and fostering the Thinking Out of the Box idea, students were taught these concepts on ground. Throughout the session, case studies and real-world examples were incorporated to illustrate successful digital marketing campaigns and strategies. Students left with a holistic understanding of digital marketing fundamentals, practical insights into implementation, and the ability to navigate the ever-evolving landscape of online promotion effectively.
